This week, I had the pleasure of participating in the Brandweek Sports Marketing Summit. The event, which continues through November 19th, provides an opportunity to hear from leading sports figures on and off the field, court, and track, on how they successfully navigated a very difficult year.Continue reading
Prognosticators continue to point to massive shifts in the aftermath of COVID-19. In this recent Article, author Bhaskar Majumdar explores an aggressive convergence of the physical and digital worlds. Pointing to the domains that have already converged – education and entertainment – Mr. Majumdar sees this phenomenon overwhelming all aspects of our lives. In the near future, he sees it impacting banking, medicine, trade, shopping, dining and sports. As we come to terms with social distancing in a post-COVID world, some level of change is inevitable.
CCS Insight delivered a set of future predictions at its annual future-gazing event in London on Thursday 3 October. A longer than usual time frame was the focus, stretching to 2030. A total of 90 predictions were released. I include some interesting ones below.
By 2021, algorithmic and anti-bias data auditors emerge to tackle “pale, male and stale” artificial intelligence.
After producing a short video on the Future of Sports, the reimagining the future team curated a video playlist that explores potential changes in the world of sports – influenced by various advances in science and technology. The short introductory video above provides a link to the playlist. The poll below looks at who is most impacted by these changes – please take a moment to respond to the poll.
With the Super Bowl behind us and the Olympics right in front of us, seems like a good time to reflect on sports. With so many forces converging across the science, technology, societal, economic, and political spectrum’s, there is one thing we know for sure; not even sports is safe from the world altering change that lies ahead. With that in mind, I began thinking about the Super Bowl and Olympics of 2030. What types of changes are in store for these massive sporting events?
Last week, I presented on the future of sports at a fund raiser for the Rutgers University Women’s Soccer team. A local Article on the topic captured the high-level themes, but for those interested, here is the full presentation along with two very good reports I tapped into from Delaware North on the future of sports: The Future of Sports 2016 Report and The Future of Sports 2015 Report.
This story was posted this morning to promote a fund raiser that I am participating in on Tuesday evening, June 13th at 6:00 p.m. We will be discussing the future of sports, and its implications to fans, stakeholders, arenas, the athlete, humans, and the sports themselves. Here is an excerpt from the article by J.P. Pelzman and a glimpse into what I will be presenting.
This event will take place from 6 to 8 p.m. Tuesday night in the Brown Recruiting Pavilion behind the south end zone, with proceeds to benefit the Rutgers women’s soccer team. Details for the event can be found here.
Join us if you live in New Jersey.