As I periodically do, I have updated my anchor emerging future visual. The focus for this iteration was The middle portion of the visual: societal factors. The following factors were added, with some descriptions provided by the Future Today Institute (FTI) 2019 Trends Study:
Updated December 15, 2017
“We are having super abundance of everything – capital, talent, resources. The previously known scarce resources (e.g physical world scarcity, natural resources) are also abundant now thanks to technology. With every abundance there will be new scarcity that will be the point of friction. With every node of regulation we remove to promote innovation, new set of problems will emerge that needs to be regulated otherwise system will collapse.”
According to Peter Diamandis of Singularity University, the most dramatic change in our global economy is about to occur between 2016 and 2020. He says that 3 to 5 billion new consumers, who have never purchased anything, never uploaded anything and never invented and sold anything, are about to come online and provide a mega-surge to the global economy. He calls this group the “Rising Billions.”
Technology giants like Google, Facebook, and SpaceX are all working to connect the world. Once connected, this exploding online community introduces new markets, creating a $30 trillion consumption opportunity by 2025 – and emerging markets will grow 75% more rapidly than developed markets. As discussed in a recent post on Changing Beliefs, this shift from developed to emerging markets requires a change in the approach used to win in these markets, as products and services from developed markets cannot simply be transplanted into emerging markets. But these rising billions are more than a market opportunity. They are a source of ideas, innovation, knowledge, skills, capacity, passion, learning, insight, and foresight.