So predictive analytics has entered the world of politics?
In his Blog post titled Rock the Vote with Predictive Analytics, Timothy Powers explains how predictive analytics supports a political campaign. Well that makes great sense – advanced analytics has supported marketing efforts for years, and isn’t a political campaign all about marketing to voters?
Widely recognized CRM visionary Paul Greenberg just published a report titled Contact Center 2011 – Back to the Future. Mr. Greenberg has talked about Social CRM or CRM 2.0 for quite some time. In this report, he discusses the impact of the social customer on the contact center. Here is a summary along with my perspective.
I recommend this very well done Social Media for Business presentation. There are some fascinating statistics provided in the material. These numbers give you an appreciation for just how massive this social wave has become. For instance:
In his “Building a Smarter Planet” Blog, Steve Hamm talks about Analyzing Data in Motion to save stroke victims. There is no better way to appreciate the power of emerging analytic technology than viewing it in the context of life saving applications. This example combines very powerful stream computing technology with predictive analytics and data mining. This combination enables high speed, scalable and complex analytics of data streams in motion. As the author describes, they are using this technology to look for patterns in data that could help them identify patients who are experiencing a severe complication to ruptured brain aneurysms.
In his Industry Trend Blog for 2010, Nenshad Bardoliwalla identified the top ten trends in analytics, business intelligence, and performance management. The author sees a vibrant market and a resurgence of innovation.
At the Gartner Symposium / ITxpo this week, Gartner identified seven major CEO concerns and suggests that CIO find ways to address them. These concerns portray a continued lack of confidence, and anxiety over the economic climate. The seven concerns are:
Earlier this week at the Gartner Symposium / ITxpo, Gartner presented their list of strategic technologies for 2011. Four of the ten technologies fit squarely in the social technologies and business analytics space covered by this Blog.
In this great Blog post by Robert Mitchell titled ROI fading fast as measure of IT success, Mr. Mitchell discusses the key messages planned for this weeks Gartner Symposium/ITxpo. I walk away with several key messages:
In the recent Gartner Hype Cycle Report issued in August, Gartner had the following to say about predictive analytics:
“The quantity and variety of digital data continue to explode, along with the opportunities to analyze and gain insight from new sources such as location information and social media. The techniques themselves, such as predictive analytics, are relatively well established in many cases; the value resides in applying them in new applications such as social analytics and sentiment analysis”
This recent Attensity Announcement describes what I believe to be the next wave in the use of semantic technologies. We will see the rise of applications that leverage these technologies to deliver business outcomes. The discussion will shift from the semantic technologies themselves, to the application.
I have long believed that social technologies would usher in a new era of innovation. Terms like crowd sourcing, the wisdom of crowds and collective Intelligence, all speak to the notion that innovation is not an organizational function, but the ideas of an organization, community, or society. Social technologies and new emerging forms of analytics allow us to create an environment for idea creation, and an ability to quickly capture the resulting insight. User generated content has long existed in the world of social media – and new ways to capture relevant insight are evolving. What’s exciting is the growing use of social technologies inside the enterprise. Once the environment for collaboration and idea generation is established, the next step us harnessing all of the insight available both inside the enterprise and out. This article on Social Technologies and Innovation does a good job of describing the growing role of social technology inside the enterprise.
This Social Business Report is one of the best I’ve seen. There is a tremendous amount of information presented in this material. Here are the highlights:
Hi all. I am continuing my pursuit of social enterprise enablement and the use of collective intelligence to drive innovation. Stay tuned to my new Blog.
Reimagining the Future 