In a time of unprecedented change, our society finds itself at the crossroads of transition. If we accept that we are in the Crisis phase of what historians William Strauss and Neil Howe term The Fourth Turning – a cyclical theory suggesting that societies repeatedly cycle through periods of stability and upheaval – we must confront a crucial question: Are we choosing to proactively unlearn outdated models, or will we be forced to do so reactively in the wake of crisis?
Continue readingGenerations
The Fourth Turning: A Prophetic Lens On Our Turbulent Times
UPDATED FEBRUARY 5TH 2025. The Fourth Turning and its sequel have resonated deeply with readers because they offer a framework for understanding the cyclical nature of history, particularly during times of uncertainty. The books propose that history unfolds in repeating patterns, each marked by distinct generational archetypes and societal moods. According to the authors’ model, we entered a “Crisis” period around 2008, marked by economic turmoil and a growing sense of societal unease. Now, over a decade later, many feel that we are approaching a critical juncture, the resolution of this Crisis, though the precise nature of that resolution remains unclear. This sense of approaching a culmination, combined with the current climate of rapid technological change, political polarization, and global instability, makes the framework offered by The Fourth Turning particularly compelling.
Continue readingThe Future Is Not Determined: Lessons from Declining Fertility Rates
Throughout history, demographic trends have shifted in ways that defy prediction. One such phenomenon is the decline in fertility rates, which serves as a powerful reminder that the current state is not the future state. Today, discussions around declining fertility often frame it as a looming crisis, raising fears of aging populations and economic stagnation. Yet, history provides a compelling counter-narrative. The reversal of fertility decline in the mid-20th century, driven by the baby boom, highlights the impossibility of predicting how societal, economic, and geopolitical forces will interact to shape our future.
Continue readingGenerational Amnesia

In today’s rapidly evolving technological landscape, the concept of generational amnesia is gaining renewed attention. Generational amnesia refers to the phenomenon where each generation retains only a fraction of the knowledge and experiences of prior generations. This can lead to a loss of important historical insights, potentially causing us to repeat the mistakes of the past. As our society continues to advance, especially with the rise of generative AI, this issue becomes increasingly pertinent.
Continue readingThe Fourth Turning Is Here
Update July 19, 2024: since I posted this last year, the number of visits to this post and the original post has ramped considerably, signaling a resonance with the books message. As a result, I recently posted additional thoughts on the topic here.
I first read the book The Fourth Turning in 2019. I was struck by compelling evidence that describes the cycles of history, each lasting the length of human life. The cycle is made up of four turnings, each 20-25 years in duration. First comes a High, a period of confident expansion as a new order takes root after the old has been swept away. Next comes an Awakening, a time of spiritual exploration and rebellion against the now-established order. Then comes an Unraveling, an increasingly troubled era in which individualism triumphs over crumbling institutions. Last comes a Crisis—the Fourth Turning – when society passes through a great and perilous gate in history. Together, the four turnings comprise history’s seasonal rhythm of growth, maturation, entropy, and rebirth.
Continue readingThe Aftermath: The Last Days Of The Baby Boom
I finished reading my latest book titled The Aftermath: The Last Days of the Baby Boom and the Future of Power in America. I thoroughly enjoyed the book – and not just because I am a boomer. The baby boom began in the middle of 1946 and ended in 1964. The generation drove a rapid expansion of the population – over the 19-year period, 76 million babies were born.
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