In Superbloom, Nicholas Carr offers a piercing meditation on one of the great paradoxes of our era: the more connected we become, the more fragmented we feel. Published in early 2025, the book lands at a time when digital platforms dominate our institutions, AI shapes our attention, and trust—once the connective tissue of society—is visibly eroding.

Carr’s thesis is clear: technologies designed to bring us closer—social networks, real-time communication, algorithmic personalization—are fraying the very bonds they claim to strengthen. But his brilliance lies not only in the critique, but in the way he examines the deeper human and societal costs of hyperconnection. He speaks to a civilization immersed in stimulation, yet starved for meaning.