Tag: Haier model

A recent article describes an astonishing achievement enabled by an ecosystem mindset. In 2016, Haier, the world’s largest appliance manufacturer headquartered in China, acquired GE Appliances. As author Bill Fotsch states: “What followed was nothing short of astonishing. Market share, which had languished around a mere two percent for the previous four years, skyrocketed to 20 percent. Haier had achieved what GE could not: a resounding success in the appliance market.”