Future Today Institute: 2021 Trends Report

Each year the Future Today Institute releases a very comprehensive trends report during SXSW. In announcing this year’s report, Founder Amy Webb had this to say:

The cataclysmic events of the past year resulted in a significant number of new signals. As a result, we’ve analyzed nearly 500 tech and science trends across multiple industry sectors. Rather than squeezing the trends into one enormous tome as we usually do, we are instead publishing 12 separate reports with trends grouped by subject. We are including what we’ve called Book Zero, which shows how we did our work. There is also an enormous, 504-page PDF with all content grouped together as one document.

Amy Webb – Future Today Institute

These reports allow us to explore weak and strong signals in a way that helps us envision possible futures. Given the high levels of uncertainty, the sheer number of building blocks, and the Convergence occurring across domains, exploration, learning, and dialog are as critical as ever. You can download the report Here. There is a lot to digest – but that is exactly the point. Thanks to Amy and her team for their continued support of this exploration process.